This subject – charity evaluators – is one that we’ve been following for a couple of years. Recently we had to make a lot of choices when we were designing theSector. We didn’t want to rank charities or encourage donors to use our site to judge non-profits by how much they spend on administration (or worse, by the salary of the Executive Director). Why? Because it’s a bad idea, as voiced by many, including Charity Navigator, the biggest charity evaluator. However, we did want to share as much information as possible in order to educate non-profits about the work of their peers. The solution we arrived at was to share certain information on a per-charity basis, and other information in the aggregate (through the Sector Summaries).

Two charity evaluators have launched in Canada in the past few months. One of them, Donate2Charities, appears to be more of a linkfarm for an aromatherapy site, rather than a tool to assist donors. The people behind the site have chosen to remain anonymous.

It was interesting to hear some well-respected voices from the sector speak out on this new development in a recent issue of Charity Village: Charity Sector Watchdogs: An Intelligent Development?

“This is what a dawning trend in the charitable sector in Canada — and around the globe — is creating, namely the emergence of charity rating and ranking organizations, aka charity sector watchdogs. These are organizations that seek ostensibly to help donors make better choices by providing statistics and quantifiable data on which charities make most efficient use of donor dollars received.

While some believe this is a much-needed check on organizations that abuse their charitable status, sector leaders think it’s a waste of energy….” (read the rest of the article)

If you’re interested in reading more, check out a brief discussion at Imagine Canada’s group on LinkedIn following our announcement of theSector.